Royal Mail to trial Sunday parcel service
Royal Mail will open around 100 of its delivery offices and deliveries will be made to addresses within the M25 motorway.
By Victoria Jackson
1 September 2014
From this weekend Royal Mail will trail a Sunday delivery service, as well as opening 100 of its collection offices, starting within the M25 motorway.
The pilot scheme will see offices open from 12pm to 4pm, with the postal firm aiming to make it easier for shoppers who are not at home through the week to collect their online purchases.
“We are continuing to be more customer-responsive and provide more options for people to receive items they have ordered online,” says Nick Landon, managing director of Royal Mail Parcels.
“I am delighted to pilot Sunday afternoon opening at around 100 of our delivery offices across the UK with the highest parcel volumes, and Sunday deliveries to addresses within the M25 motorway.”
David Selinger, CEO of RichRelevance, an omnichannel personalisation company, explains how smaller, independent retailers can capitalise on this development and take on the e-commerce giants. “For independent retailers to win the war against e-commerce giants like Amazon, they need to shift their approach from just ‘multichannel’ to truly ‘omnichannel’,” he says.
“Their success lies in the ability to create a seamless shopping experience between online, mobile and physical stores. Until now, many retailers have struggled to offer home deliveries to complete the last leg of the shopping journey. But with Royal Mail’s Sunday deliveries, this opens up a fair battleground for independent retailers to compete with Amazon. Shoppers can now shop anytime, anywhere, and expect a delivery to their homes at a time that suits.”
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